A 25-module course
Four levels, 25 modules and 25 projects, each module opening with a pretest you are expected to fail.
Online course + content engine · Level Up Smarter
A learning brand with a course, a store and a content engine.
Level Up Smarter is our own brand for self-directed learners. HanDI built the site, the Learning to Learn course, the subscription store and the system that researches, checks and publishes its articles.
Brand
Level Up Smarter (our own)
Built with
WordPress, Elementor, WooCommerce and a custom plugin
Project type
Online course, store, blog and content system
The brief
Teach people how to learn, and prove the method works.
Level Up Smarter helps adults teach themselves valuable skills. Its flagship, Learning to Learn, had to be more than videos: a course people move through by finishing real projects, not by waiting for the next week to unlock.
Around it sits a blog that has to earn trust, so every article cites its sources on the page, plus a monthly subscription box and a live cohort.
What we built
Course, store and publishing, in one system.
Progress earned by projects
A custom plugin unlocks the next module when the project is done, not on a calendar, with automated tests to keep it that way.
Worksheets and prompts
28 fillable worksheets and 30 AI prompts that help learners apply each lesson.
A subscription store
WooCommerce sells the course, a monthly Booster Pack and seats in a live 8-week cohort.
An evidence-based blog
One article design across the blog, with sources linked on the page and a quality check before anything publishes.
A content engine
A command-line tool drafts, checks and distributes each article to the site, Medium, LinkedIn, Facebook and Instagram.
A clear path in
A Start Here page maps the journey from free articles to the course, the library and the sister brand.
A weekly newsletter
Free content leads to a lead magnet and a Friday newsletter, which leads to the paid programs.
No myths
The course names what it refuses to teach, like learning styles and speed reading, and teaches what the research supports.
The work in use
Blog and journey pages.
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